The search engines will analyze the contents of the page and from the content of the page they form categories.
Nevertheless, there are some special meta tag that plays an important role in SEO. Meta and HTML tags are used by the search engines to categorize websites, to extract and store information about pages.For example:
|Meta tag||Description||Analysis Supported|
meta name="description" content="A description of the page"
| This tag provides a short description of the page. |
Description meta tag is important because Search engines can use them as description for your page in the search result list. Use unique description for each web page.
| This tag provides the title of the page. |
Title of the page will be shown in the search engine result list. Give brief, unique and descriptive title for web pages.
meta name="robots" content="..., ..."; meta name="googlebot" content="..., ..."
| This tag provides information to search engine indexers to index, follow, nosnipplet, noimageindex etc. the page. Googlebot meta tag is only used by GoogleBot.
Valid values for the "CONTENT" attribute are (multiple values are allowed):
meta http-equiv="Content-Type" content="...; charset=..." ; meta charset="..."
| This tag defines the page content type and character set.
meta name="keywords" content="analyze my website"
|Keywords specified here are not used with high weight by search engines, but... if you plan to be high ranked to specified keywords, and you are using the meta keywords for this, with Analyze My Site you can check the relation between the most frequent words on your page and the planned keywords in meta tag.|
Search engines use artificial intelligence to recognize the content of the page. In order to determine the content of the page search engines recognize the heading tags, look for the most common words and phrases, parses the content of the page, analyze links from from the page.
|HTML tag||Description||Analysis Supported|
Heading tags: h1,h2,h3,h4,h5,h6
| Heading tags makes easy to understand the page content for user and for the search engines. |
The most important heading tag is the h1 tag and least important is the h6 tag.
The h1 tag is the most important tag. Every page must have an h1 tag.
Words marked as headings are used with higher rank by search engines. Heading tag analysis is also supported by Analyze My Site Free SEO Tool.
|Image Alt attribute is used by search engines to read the image information.|
Frequently used words
|Frequently used words can be used by search engines to categorize the website.|